The Price is Right (United Kingdom)


Aired
ITV (1984-1988, 1995-2001, 2005, 2006-2007, 2013-) Sky One (1989-1990) Channel 4 (One-Off Pilot, 30 December 2017)
Hosts
Leslie Crowther (1984-1988) Bob Warman (1989-1990) Bruce Forsyth (1995-2001,2013-) Ant & Dec (2005) Joe Pasquale (2006-2007) Vernon Kay (2007) Alan Carr (2017)

Game Format[]

Contestants bidding the exact price in Contestant's Row would receive £100 cash (except in 1989, where it was a £100 gift certificate).

The 1984 version was nearly identical to the CBS show. It initially used the Big Wheel for its Showcase Showdown, with 100 awarding £500, and the bonus spin awarding another £1,000 for getting 100 or again or another £250 for 5 or 15. This format was removed for not complying with British broadcasting regulations, and replaced with the "Supermarket" game, where the three contestants had 15 seconds to pick up to four small items from a group, and the player who came closest to £20 in either direction would compete in the Showcase. The next series brought back the Big Wheel, for the two Supermarket winners trying to come as close as possible to 100 in either direction to receive the option of who would bid on the first Showcase (an exact score of 100 donated £400 to charity and gave that contestant a chance to answer a consumer-based question for £100 for themselves. By 1987, the Supermarket and Big Wheel were replaced with the Showcase Questions, with all six contestants answering estimation questions in which the furthest away was eliminated until there were only two contestants left. In Series 1, the biggest prize in each player's Showcase could only be won if they came within 10% of the actual retail price of the entire Showcase; afterwards, the winner received everything.

The 1989 version had a slightly larger budget. Each episode had three pricing games, followed by the Showcase Showdown, which once again used the Big Wheel (in which case getting 100 awarded a bonus spin for a bonus prize). The Showdown winner then bid on a single Showcase, and if they came within a certain range (anywhere from £250 to £1,000, as selected from nine envelopes), the Showcase was won.

The 1995 version used the 1989 format, with 100 on the Big Wheel awarding £1,000 (but no bonus spin), and the winning range in the Showcase round ranging from £1,000 to £5,000 (as determined by pressing a button).

The 2006 version initially featured three pricing games, followed by the Showcase Showdown (with 100 awarding £1,000 and a bonus spin for a new car), and then Showcase finale (with the winning range between £500 and £3,000, as determined using the 1990s method). After a while, the show now featured six games, with the Showcase Showdown played after the third and sixth games (albiet without a bonus spin), four new contestants selected for the fourth One Bid round, and (due to the increasing budget), the winning range in the Showcase finale now reaching as high as £4,000.

In 2017, five pricing games were played, followed by the onstage contestants competing in the Showcase Showdown (with 100 on the Big Wheel awarding £100, as well as ties broken via the spin-off with no bonus at stake), and the winner competing in the Showcase finale, which was played exactly the same as in 1995.

Merchandise[]

Board Games[]

DVD Game[]

Mobile Game[]

Game Tin[]

Photos[]

Crowther era (1984-1988)[]

Warman era (1989-1990)[]

Forsyth era (1995-2001)[]

Pasquale era (2006-2007)[]

Carr era (2017)[]

Leslie Crowther Promo[]

Bruce Forsyth Promo[]

2017 Revival Card[]

Trivia[]

Before Crowther, the host of the original Price was Joe Brown in the non-broadcast pilot before Crowther replaced him in the series.
The theme song for the Warman era of The Price is Right (Better known as The New Price is Right not to be confused with the American version of the same name) was the 1972 American Price is Right theme. It also used the 1976 Come On Down cue and many American cues.
The theme music from Bruce's Price Is Right was originally the main theme music from the short-lived syndicated American edition with Doug Davidson from 1994.
The theme from the short-lived Pasquale version was later used in the Uruguayan version of El Precio Justo in 2022.